Rate Connect enables you to drive more bookings your way from the promotion of your website rates on trivago.
When potential guests click on your website rates, trivago redirects them straight to your booking page. And when they book directly with you, the first-party data that comes with that booking is yours to keep. That way, you’ll be able to start building the guest relationship leading up to check-in, as well as generate repeat business.
Rate Connect comes with three campaign types: pay-per-click, pay-per-booking, and pay-per-stay (their availability is based on the setup with connectivity providers).
No matter which campaign you go with, you’ll be able to influence your visibility on trivago in high-value markets. For example, the pay-per-click campaign offers different bidding goals to impact the way bids are optimized for your property.
With the pay-per-booking and pay-per-stay campaigns, the higher the commission rate you choose to pay on a direct booking, the more visibility you can experience.
Rate Connect also provides you with the metrics you need to stay on top of your campaign’s performance on trivago:
- Monitor travelers’ clicks on your website rates
- Keep track of your direct bookings via trivago
- Check your revenue based on the total booking value
When you want to start using trivago’s Rate Connect, you’ll need:
1.A trivago Business Studio account
2.A connectivity provider to process direct bookings via your booking engine and to receive your rates and availability
You can check if your connectivity provider already collaborates with trivago or find one you want to work with by clicking here.
Are you ready to drive direct bookings your way? You can have your website rates live on trivago within 24 hours when you start today!